Here at mindbodygreen beauty, we’ve always believed beauty can be a powerful tool to fuel your connection to yourself and others. We’ve never believed in the superficiality of beauty. Beauty, when boiled down to its core values, has a purpose: And that purpose is to better your physical, emotional, environmental, cultural, and mental well-being-in ways simple and complex, big and small. Beauty at its best should be of service to you.

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And as we thought about what this means in practice-how we carry and hold our purpose every day-we started seeing our north stars more clearly. And we thought it was time to share those guiding lights with you.

A reminder: Your hair, skin, and body are not afterthoughts. They are you. And you are part of your community. And your community is part of this planet. Beauty, you see, is all around us…

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